Unlock the full potential of your brand with data analytics. In order to be highly successful in digital marketing, it’s important to have accurate measurement at a glance to make informed decisions. Over the years we have become skilled data analysts and tracking experts helping our clients to exceed. Discover More …
Our Analytics Services
Tracking & Tagging
Being a PPC agency we have had to become skilled at setting up best practice tracking infrastructures for the likes of Google Ads, Microsoft Ads, Meta Ads (AKA Meta Pixel) and more. Alongside we are able to support our clients across their wider channels such as Affiliates, Display, Email. We have become pretty damn good at Shopify tracking especially with many clients and likewise Google Tag Manager.
Dashboarding
Our data visualisation services are designed to identify the key metrics that matter most to your business and present them in a clear, concise, and easily understandable manner. We mostly create Google Looker Studio or Microsoft Power BI dashboards that provide instant insights into your most pressing business questions and at a glance channel performance.
CRO
Conversion Rate Optimization (CRO) is the process of converting more of your hard won website visitors into more customers. We use the likes of Hotjar, Microsoft Clarity, GA4 to make data driven decisions that increase conversions and user experience.
Google Analytics 4
We set-up and amend our existing customers GA4 platforms on a regular basis to ensure accurate measurement. For those standard GA4 users that wish to keep their data longer than the default 14 months we can help install Big Query to do so. As part of our strategy consulting services we also can undertake GA4 audits to help better understand those big questions you may have such as channel issues, attribution issues, user and website behavior.